Best Companies for Advertisers, Publishers and Selection Criteria in 2021

Best Companies for Advertisers, Publishers and Selection Criteria in 2021

Best Companies for Advertisers, Publishers and Selection Criteria in 2021

 Native Ads is a well-known term in the online marketing world, meaning in Arabic integrated advertising, an innovative ploy used by marketers to attract customers for their products or services.

And although the term may be weird for you, dear reader... Especially if you have a simple background on electronic marketing, but you may certainly have noticed examples of these ads.

So when you enter YouTube to watch a particular video, you've certainly found an ad that's been broadcast while you're watching the video, whether it's before the beginning or in the middle of the video, and if you browse an article on any website, of course, you'll find in one aspect an ad that relates to another location, a particular product or a particular service.

All these and more are so-called Native Ads.

If you want to offer your product or your service to the consumer through this method of marketing and advertising, or you're a website owner and you want to make a profit by showing these kinds of ads in your website, you follow this article with us so you can identify the best Nativist Ads companies.

What conditions does each company have to be able to share, whether you are an advertiser or a publisher, and we will also look at information on the methods of payment that each company determines?

In addition to a segment, we will devote it to information and details that are useful to you as a shop for your project through embedded advertising or National Ads.

Best Companies for Advertisers 2021

1. Taboola Corporation

It is one of the best Nativist Ads companies in the world, and is one of Google's biggest and fiercest competitors.

Their ads for the product or service are presented in the form of ads on websites, or the product or service is nominated for the audience that is interested. An example of this recommendation is when you read a particular article or watch a particular content, the site shows you relevant content, whether in the form of an article or a video.

Taboola covers most of the world.

USA Today, Business Insider and The Weather Channel are its major publishers.

If you want to work with her as a publisher, she requires that the number of monthly visits to the site

 she owns be half a million to a million.

The company accepts PayPal and Payoneer payments.

The cost of the 10000 backs is $2.

2. Outbrain Corporation

It is one of Nativ Ads' top global companies, with marketing research recently proving that it advertises about 80% of the world's most popular brands.

Ads are presented in video, written articles, slides, and other ways.

Major publishers have Guardian, Washington Post, BBC News, msn, CNN.

The cost of the 10000 appearances ranges from 37 cents to $1.12.

The company requires its subscription to have a minimum location of 10 million visitors per month.

The outbrain is very powerful in the United States of America, so if you're advertised and targeted at the American public, this platform will be of great help to you for the spread of your business or company there.

3. MGID Corporation

It's a long-selling company in the field of Nativist Ads.

The company covers Latin America and Asia.

MGID is widespread in most news sites, of which it is one of the most popular publishers.

The cost of the 10000 backs is from 30 cents to $2.

To participate as a publisher, the company requires that your site visits be 10,000 per day, or 300,000 per month.

PayPal and web money.

4. Media.net

One of the most popular specialized platforms in Native Ads, which guides its content to North American audiences in Canada and the United States and also in Britain.

The cost of the 10000 backs is $1,000.

One of the most flexible companies to register with, as it requires that the overall site visit rate be 2,000. It is the opposite of other companies that require a large number of visits on a daily basis to register with.

Payoneer is the company's means of payment.

5. Content.ad

It is one of the best Nativist Ads companies, covering most of the world, and is a source of confidence for many publishers that offer them a substantial profit.

The company requires that the average monthly visits to the site be at least 30 thousand per month.

The cost of the 10000 backs ranges from 2 cents to 2 dollars.

The company's payment methods are PayPal and bank transfers, and it also accepts payment through cheques.

Note: The idea of compact advertising or Native Ads has become a common idea in the advertising world in general, and so there are many leading advertising companies that provide compact advertising (this is despite the fact that they are not primarily embedded advertising companies).

These companies include Google Adsens, which provides publishers with many forms of embedded advertising, and on the other hand makes these forms of advertising available to advertisers through Google Ads.

After reading the previous paragraph and rating the best Nativ Ads, you'll find that all the companies we've offered are the best.

How can you choose the best for your job or your position?

In order to answer this question, you need to identify three criteria that you need to keep in mind as you choose the best company Nativist Ads.

They're very helpful in making the right decision while choosing the best platform for integrated advertising, or the best company to profit from your website in case you're a publisher.

Here are the three criteria:

1. Target Audience

Targeting is one of the most important and first standards you should be looking for and you're choosing a suitable company for you. In order to reach your customers interested in your product, company or website content, the company must cover the target area, have an impact and spread out.

When targeted at the right audience, it has achieved a significant part of the success.

This also applies to you if you want to work as a publisher and put embedded ads on your site, so here you have to choose a company that has advertisers interested in the nature of the visitors visiting your site.

2. Advertising Type

When you choose a particular company to make a deal with it, you must know the manner or form of the company's advertising.

For example, most ads are made audible, readable or visible, but each company has a particular method of advertising, which is an important criterion to consider.

In case you're an advertiser, you have to choose the quality and format of an ad that can achieve the best possible results for you, and in case you're a publisher, you have to understand the nature of the ads that will be displayed on your site and whether or not they fit your visitors.

3. Quotations

Of course the price will be your primary factor and you choose the best company Native Ads. You have to know how to account for the company, whether it's done with the click, or whether the cost is calculated for the 1000.

In addition to other company pricing policies, you need to know them well and you choose the right company for you.

Advice: Whether you're an advertiser or a publisher, my advice to you is to experience the company yourself, and to see the results to make sure that it pays you back or not.

For example: If you're an advertiser not always seeking out companies that offer cheap ads, maybe advertising is cheap, and it tempts you to do an ad campaign, but not anything. On the other hand, more expensive advertising may yield you excellent marketing results, and therefore a higher level of financial return.

Also in case you're a publisher: The average amount of Natives Ads pay per 1,000 backs is not tempting, because payment here is achieved according to many criteria, including:

What geographic area do visitors come from?

What's the specialty of your website, and so what kind of ads can be shown in it?

What is the nature and size of the company's other publishers, and hence the scale of competition in the appearance of good advertising on your site?

Features of using Nativism Ads for advertisers and publishers

It is one of the best ways to strengthen the relationship between the visitor and the website. This kind of marketing campaign has more than one advantage in the interest of your location and that of the visitor.

For a publisher, using embedded ads is a great choice. Ads don't appear in an alarming way on the site, and at the same time generate good physical returns from visitors to the site.

Here are the most important features of using compact ads, which are in the interests of the publisher and advertiser:

1. Not distracting the visitor while browsing the site

When a special content ad appears to the visitor after he or she has fully read or viewed the content that interests him or her, that in a certain way attracts the visitor to open the ad... So you kept it focused.

While ads are everywhere on the site or from automatically created windows once the site is visited, of course this causes the visitor to disperse, so he doesn't turn to the site and look for the alternative.

Summary: Embedded ads appear on websites as part of the user's browsing content, so the visitor reacts very well to them without feeling the inconvenience associated with traditional ads.

2. Provide information of interest to the visitor

One of the most important features of integrated advertising is proper targeting, meaning that the content of an advertisement that is directed to a particular visitor is different from what is presented to another visitor, due to different interests.

Compact Ads always offer value and useful information, not just advertising.

Summary: Built-in ads mostly appear on the sites as a visitor's friend, and they are mostly for articles on one of the other sites, so they offer value to the continent that it cares about and interacts with.

3. Helps spread faster

Useful content creates clients faster for you, and because the most important feature of built-in advertising is that its content is valuable and has useful information, it is one of the most important means of helping to spread significantly, creating a mass base of customers interested in the products it offers or provides.

Summary: Because of the value that amalgamated ads offer, according to their nature, they contribute to a very good marketing message, so they're an excellent choice for many advertisers around the world.

4. The quickest way to draw attention

The different forms of embedded advertising help a lot to attract the attention of as many customers as possible. For example, when you show your product in the form of an article to those who like to read and browse what's read, it certainly helps create new clients by using the means that attract their attention.

in addition to video clips, or displaying images of the product or advertising in slide form, or even graphs etc.

All these images in which the ad is presented are directed to the target audience in different ways that help the campaign succeed, attracting many new clients.

Native Ads types used for marketing campaigns

So much when he thinks about the kind of ad he's going to use in his publicity campaign, it comes to his imagination that he's going to choose between it; It will be an image, a video, a written article, or any known form of advertising.

But hey, dear reader, all these forms are just a picture of the ad and not the kinds of ads.

And because this confusion happens a lot, we've collected for you the five most famous types of Nativist Ads, so you have full information about this kind of digital marketing campaign.

You may be aware of some or all of them, and you may know the content of the declaration, but you don't know its name. So we decided to devote this paragraph to knowing you in full about the types of Native Ads.

1. Search Engine Ads: They are ads designed to appear within search results on different search engines.

2. In-feed ads: They are advertisements that appear on various lists on sites, such as lists of articles in the pages of the sections of the website, or pages of hashtags.

For example, when you access one of the publishers in a compact advertising company, and when you visit a page with a list of articles in one of the classifications, you find ads that take the same form as the regular article on the site.

3. Recommended Widgets: It is an interface that appears to the visitor mostly below the content, and is mostly titled "Other Articles May Be Preferred by Matched Content."

When you visit a website that uses this type of embedded ads, you will find below the article a list of a series of nominated articles to read, which are relevant to the article that it actually reads (this list is a mixture of articles on the website and other advertising articles for other sites).

4. In-article ads: This type of embedded advertising is dedicated to appearing among the content of the article, which takes a special form, and appears in the article as if it were a part associated with the content of the article.

5. Sponsored content: These are well - known funded ads on various social media sites, with different forms and images. For example, you find content read on websites like Facebook and Twitter, while you find photos and videos via Instagram.

All these types and more, of course, are very useful to the marketing campaign of your product or service, and you need to know very well what content draws the attention of your target audience so that you can easily access it and meet its needs.

If you're a website owner and you want to be a publisher, it's also very important to understand these ads, how they appear on your website or blog, and how well they fit your visitors.

Conclusion

There is no doubt that digital marketing, portrayed by Nativist Ads, is one of the most important marketing methods of the current period, and it is the future and will be uncompetitive in the future.

So if you own a particular brand or a site that provides certain services, you need to look very well for marketing tools that will connect you to your client quickly, and create a constant correlation between you and him, as do well-known brands, locally and globally.

Also, if you're the owner of a website or blog, you have to consider embedded ads as an excellent way to make a profit from your website.

We would like to point out that the companies we have shown in this article are not the only ones that are the best. There are many other companies that have proved to be successful in the markets.

If you have previous experience with one of the Nativism Ads companies, we'd be happy to share this article with you so we can learn from your experience.